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Hanging tag elements

What is a clothing tag?
How should I label it? What is the meaning? Clothing hanging tags refer to the tags hung on various clothing, including information such as clothing materials and washing precautions. "Wang Zhifang introduced that from a texture perspective, most of the materials used for making hanging tags are paper, as well as plastic and metal. In addition, new types of tags made of holographic anti-counterfeiting materials have also emerged in recent years. From the perspective of shape, there are various styles, including long bars, folded shapes, circles, triangles, pocket inserts, and other special shapes.

It is understood that the design, printing, and production of clothing tags are very meticulous, especially in graphic design. To treat it as a small print advertisement, the following elements must be considered: necessary ingredient descriptions and washing instructions, especially washing instructions, should not be too simple; For functional clothing such as Down jacket, plastic underwear, thermal clothing, etc., there should be detailed instructions for use. Do not simply use several standard washing icons to reflect. Detailed explanations can reflect the company's responsible and considerate attitude towards customers; For complex instructions, they can be created in the form of legends or even cartoons, which is vivid and innovative; Images can be used appropriately, such as photos of famous models and beautiful women wearing products, to give people an intuitive feeling and make consumers have a deeper impression of the brand's products, playing a good promotional role; Barcodes have become a symbol of modern logistics, and supermarkets and large shopping malls require products to be labeled with barcodes, so don't forget to label them.

It is understood that the design and printing of clothing tags are often exquisite, and the connotation is also very broad. Although each clothing company has its own unique hanging tags, most of them are printed with the factory name, address, phone number, postal code, logo, etc. Some enterprises also need to print the nature of the company; Some clothing manufacturers simply view small hanging tags as a miniature "advertisement", printing photos of famous models and beautiful women wearing their own products on them, giving people a more intuitive feeling, making consumers have a deeper impression of their products, and playing a good promotional role; Some manufacturers, in order to thank consumers for purchasing their products, often print words of gratitude and blessings on their hanging tags, giving people a sense of familiarity; Some hang tags are more like a "product user manual" because they not only print the fabric used for the product and its performance, but also include the water temperature, washing method, type of cleaning agent, and how to maintain the clothes.

Although clothing tags are small, they are a link between fashion and consumers, "Wang Zhifang said." Hangers are an inevitable product of modern fashion culture and have a positive effect on improving and protecting the reputation of clothing companies and promoting products. Therefore, if we compare hanging tags to fashion brands, it is perfectly appropriate. However, it is regrettable that there are still a considerable number of clothing companies that lack awareness of this point, and even some well-known fashion brands in China have not yet registered trademarks, which provides speculators with opportunities to take advantage of. Once such products are counterfeited, they will not receive legal protection.

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